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Zing
Channel Name: Zing
Launched:
1997
Owned by:
Zee Entertainment Enterprises
Country:
India
Broadcast area: India
Network:
Zee
Headquarters:
Chennai, India.
Sister channels:
Zee Muzic
Language: Hindi
Website:
http://www.zingtv.in/
Zing, formerly known as Zee Muzic and
Music Asia, is an India-based satellite music television channel owned by Zee
Entertainment Enterprises, which carries broadcasts in Hindi and other regional
languages of India. As well as broadcasting in South Asia, it also reaches
audiences in Europe. It is promoted by the Essel Group. Zing was first launched
in 1997 as Music Asia, relaunched as Zee Muzic in 2000, revamped in 2005 and
finally repackaged as Zing in April 2009.
Zing
features humour, animation, spoofs and celebrity lifestyle in addition to
music. Zing also has Chillax Mornings – a non stop musical extravaganza for
music lovers. One of its most popular shows, Chillax Mornings airs the most
recent and “zingy” Bollywood music.
Zing
currently has a reach of 10.6% (source: TAM) across SEC A,B,C[clarification
needed] in India.[by whom?] Zing has been one of the top 5 channels[citation
needed] in a genre which has more than 21 channels.
Zing
targets the urban young Indian. Simultaneously, the channel's wide range of
content will make it one of the most[weasel words] compelling mass channels in
a niche segment.[by whom?] The channel's content seeks to achieve the right
balance to address the needs of today’s urban young Indians.[by whom?] Constant
innovation and ideation is the underlying theme when it comes to Zing
programming.[by whom?]
Zing
for the Asia region is uplinked from Noida in India and uses Asiasat-3S.
In
the UK, Zee Muzic was rebranded as Zing on 2 October 2009.
On
July 21, 2011, Zing TV officially launched in North America on the Dish Network
platform.....More
>>
